The global Scalp Care Market Growth Accelerated by Rising Awareness
Scalp care products such as shampoos, conditioners, oils, and scalp cleansers are essential for maintaining a healthy scalp and hair. Regular use of these products cleanses the scalp, removes dead skin cells and excess oils, nourishes the scalp, and promotes hair growth. Rising awareness about hair and scalp issues among people and availability of natural and herbal scalp care products are fueling the demand for these products.
The global Scalp Care Market is estimated to be valued at US$ 12.84 Bn in 2023
and is expected to exhibit a CAGR of
8.7% over the forecast period 2023 to 2030, as highlighted in a new report published
by Coherent Market Insights.
Market key trends:
Rising popularity of herbal and natural scalp care products free from harsh
chemicals is one of the key trends witnessed in the global scalp care market.
Conventionally, scalp care products contained several chemicals that damaged
the scalp barrier over time. However, with growing awareness about the side
effects of chemicals, consumers now prefer natural and herbal ingredients for
their scalp care needs. Products containing active plant extracts such as
rosemary oil, sage, and eucalyptus essential oil are gaining tremendous
traction. Manufacturers are also introducing natural scalp care lines to
capitalize on the demand and boost their revenue streams. This rising
popularity is expected to drive the growth of the scalp care market during the
forecast period.
Segment Analysis
The global
scalp care market size is dominated by the shampoo sub-segment. This is
because hair washes and rinses account for the largest share of scalp care
products. Shampoos remove dirt, oil, dryness and dandruff from the scalp,
thereby keeping it clean and healthy. They restore scalp pH balance, treat
dryness and itching, and remove residues of styling and hair care products.
Easy availability and affordable cost of shampoos also contribute to their high
demand.
Key Takeaways
The global scalp care market is expected to witness high growth over the
forecast period of 2023 to 2030. The global Scalp Care Market is estimated to
be valued at US$ 12.84 Bn in 2023 and is expected to exhibit a CAGR of 8.7%
over the forecast period 2023 to 2030.
Regional analysis
North America currently dominates the global scalp care market and is
expected to continue its dominance over the forecast period. This is attributed
to high consumer awareness about hair and scalp care products, aggressive
advertising by key players, and availability of innovative products in the
region. Asia Pacific is expected to witness the fastest growth owing to rising
disposable incomes, growing millennial population, and increasing air pollution
levels in countries like China and India leading to scalp problems.
Key players
Key players operating in the scalp care market are Illumina, Inc., Eurofins
Scientific, PerkinElmer, Inc., F. Hoffmann-La Roche AG, Natera, Inc., Yourgene
Health Plc., Laboratory Corporation of America Holdings (LabCorp), BGI Group,
and Quest Diagnostics Incorporated. Quest Diagnostics Incorporated launched
innovative scalp innovations like anti-dandruff and hydrating hair masks to
cater to consumer demand and strengthen its market position. Similarly, other
players are also focusing on new product launches and expanding their
geographical presence through collaborations and partnerships to gain market
share.
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