Plant-Based Inks is the Fastest Growing Segment Fueling the Growth of Washable Finger Paint Market

The global Washable Finger Paint Market is estimated to be valued at US$ 1,582.2 Mn in 2023 and is expected to exhibit a CAGR of 5.9% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights. Washable finger paints are non-toxic paints that come off from hands and surfaces easily with just water. They are perfect for creative expression in toddlers and kids of all ages.


Market Overview:
Washable finger paints come in a variety of colors and formulations including plant-based inks, water-based colors, and oil-based shades. Plant-based inks are gaining popularity due to their eco-friendly nature and provide the same smooth texture and vibrant colors as conventional finger paints. They allow children to safely explore different mediums of artistic expression.

Market key trends:
Parental focus on educational activities for kids has propelled the demand for creative arts and craft materials like washable finger paints. Manufacturers are innovating with plant-based formulations that are non-toxic yet offer the same performance. Sustainable and natural ingredients are key trends. Product lines rich in colors Inspire imagination and stimulate cognitive development in children. Finger paints help enhance fine motor skills as kids freely paint, mold, and shape colors with their fingers. The tactual, auditory, and visual experiences through art engage multiple areas of a child's brain.

Segment Analysis
The global washable finger paint market is segmented by product type, application, distribution channel, and region. By product type, water-based finger paint is the dominating segment attributed to its easy application and washability. Water-based finger paints are non-toxic, skin-friendly, and safe for children's use.

Key Takeaways
The global washable finger paint market size is expected to witness high growth, exhibiting CAGR of 5.9% over the forecast period, due to increasing demand for fun learning and creative activities for children.

Regional analysis
North America holds the largest share in the global washable finger paint market due to wide availability and higher demand. Asia Pacific is expected to grow at the fastest rate owing to rising population of toddlers and kids coupled with increasing disposable income in the region.

Key players
Key players operating in the washable finger paint market are Crayola LLC, Melissa & Doug, Faber-Castell, Sargent Art, Colorations, Prang, Handy Art, Amos, Okonorm, TColors, Little Brian, Eco-Kids, Doodle Hog, TBC The Best Crafts, ALEX Toys. Crayola LLC dominates the market due to wide product portfolio with a variety of color options and form factors suitable for kids of all ages.

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